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Why People Are Moving to Franklin and Brentwood, TN

Corporate moves, Nashville careers, schools and Tennessee's tax climate draw newcomers to Franklin and Brentwood. Here is where they settle and how they make a new home their own.
Why People Are Moving to Franklin and Brentwood, TN

People move to Franklin and Brentwood, Tennessee for corporate relocations, Nashville careers in healthcare and music, Williamson County schools, Tennessee's lack of a state income tax and a calmer pace of life. Many newcomers settle in neighborhoods like Westhaven, Leiper's Fork, Cool Springs and Governors Club.

Whatever brings you to Williamson County, the move usually starts with a house that is almost right. Here is what draws newcomers to Franklin and Brentwood, where they tend to settle and how to make a new home feel like yours before the boxes are unpacked.

Why So Many Families Are Choosing Williamson County

A growing base of corporate and regional headquarters

Many moves begin with a job offer. Nissan North America relocated its headquarters from Southern California to Franklin, and the employment centers around Cool Springs and Maryland Farms continue to draw companies and the families who follow them. For a transferring executive, Franklin and Brentwood offer a short commute to those offices and a quieter home base at the end of the day.

Healthcare, music and the wider Nashville economy

Nashville's economy reaches well beyond music. Healthcare, manufacturing and technology are among the region's largest employers, alongside the music and entertainment industry the city is known for. Many people who work in Nashville choose Franklin or Brentwood for home, close enough for the commute and far enough for room to breathe. Sebring's founder, Bryan Sebring, made that same move, relocating his family from the Chicago area to Franklin to support his daughter Brye's growing music career.

Schools and families

For parents, school options are often the deciding factor. Families researching the area hear early about Williamson County's schools, and once one family settles, relatives and friends often follow. Grandparents moving closer to grandchildren is one of the quieter reasons the county keeps growing.

Tennessee's tax climate

Tennessee has no state income tax on wages, which matters to households coming from higher-tax states. For many newcomers it is one factor among several, alongside housing, commute and quality of life.

History, space and a slower pace

Franklin's historic downtown, the rolling countryside around Leiper's Fork and the established, tree-lined streets of Brentwood give the area a sense of place that is hard to find in a larger metro. People come for the opportunity and stay for the feeling of home.

Moving to Tennessee From California, Chicago and New York

California has been Tennessee's largest source of new residents, with Florida close behind. For the Nashville area specifically, prospective buyers searching from Los Angeles, Chicago, San Francisco, San Diego and New York lead the list. Many arrive used to higher home prices and expect a level of design and finish that matches what they left.

Where Newcomers Settle in Franklin and Brentwood

Williamson County's neighborhoods each have their own character. A few where Sebring Design Build has completed remodels:

  • Westhaven, a master-planned Franklin community with walkable streets and a Town Center.
  • Leiper's Fork, a village community in the countryside just outside Franklin.
  • Cool Springs, close to the Franklin offices that draw many corporate moves.
  • Governors Club, a gated Brentwood community of custom estate homes set around a private golf course.
  • McGavock Farms and Chenoweth, established Brentwood neighborhoods of substantial homes.

Each neighborhood page shows completed projects, the materials used and what a remodel there involved.

Making a Newly Purchased Home Your Own

Most homes newcomers buy in Williamson County are well built but not quite theirs: a kitchen from another decade, a primary bath that works but does not feel like a retreat. Many buyers decide to update before moving in, so they arrive to a finished home instead of a construction zone.

That is easier than it sounds, even from another state. With Sebring Design Build, the first consultation and design meetings happen over Zoom or Google Meet, the team can walk the home with you on video or in person and the JobTread client portal shows progress photos and updates as the work moves forward. One accountable company carries the design and the construction, so there is no one to coordinate from a distance. See how a remote remodel works.

If you are still weighing whether to update the home you have or start over somewhere new, our guide on whether to remodel or move walks through that decision, and our Franklin home remodeling overview shows the kinds of projects newcomers take on.

It's time that you love your home, wherever you are moving from.

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Common Questions

Frequently Asked Questions

Why are so many people moving to Franklin and Brentwood?

Many newcomers move to Franklin and Brentwood for a job, often with a corporate relocation into the Cool Springs or Maryland Farms employment centers. Others come for Nashville careers in healthcare, music or technology, for Williamson County schools, to be closer to family or for Tennessee's lack of a state income tax on wages.

Is Franklin, TN a good place to live?

Many newcomers think so. Franklin pairs a historic downtown and established neighborhoods with access to Nashville jobs in healthcare, music and technology. Williamson County's schools, Tennessee's lack of a state income tax on wages and a calmer pace of life are among the reasons families choose to settle here.

Where are people moving to Franklin from?

California has been Tennessee's largest source of new residents, with Florida close behind. For the Nashville area, buyers searching from Los Angeles, Chicago, San Francisco, San Diego and New York lead the list. Many arrive expecting a high level of design and finish in the home they buy.

Can I remodel a home in Franklin before I move there?

Yes. Sebring Design Build handles remodels for buyers who have not moved yet. Consultations and design meetings happen over Zoom or Google Meet, in-person meetings fit around your visits and the JobTread client portal shares progress photos and updates, with progress payments tied to completed work.

Which neighborhoods do newcomers choose in Franklin and Brentwood?

Newcomers settle across Williamson County, including Westhaven, Willowsprings and Cool Springs in Franklin, the village of Leiper's Fork and Brentwood communities such as Governors Club, McGavock Farms and Chenoweth. Each has its own character, from walkable town centers to gated estate homes and countryside settings.

Images in this article may include photography from Sebring Design Build projects, licensed stock photography, AI-generated visuals, or images sourced from third parties. Where images originate from external sources, we provide credit and a link to the original content.

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